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Edtech Consultant/Co founder - Job Opportunity at Prexino Products

Remote, Canada
Part-time
Entry-level
Posted: June 23, 2025
Remote
Up to CAD 120,000 per year

Benefits

Comprehensive employee assistance program providing mental health and wellness support, critical for startup environments with high-stress dynamics
Flexible scheduling arrangements that accommodate work-life balance while maintaining productivity standards in remote collaboration
Dental care coverage demonstrating commitment to employee health and well-being beyond basic compensation
Paid time off policies that recognize the importance of rest and recuperation for sustained performance
Significant equity stake offering potential for substantial financial returns as the company scales
Foundational team membership providing direct influence on company trajectory and strategic decisions

Key Responsibilities

Architect and execute comprehensive B2B sales and marketing strategies that will establish market presence and drive adoption of AI-powered EdTech solutions across institutional markets
Lead strategic client acquisition initiatives targeting universities and K-12 institutions, directly impacting company revenue growth and market penetration
Develop and maintain high-value client relationships that ensure long-term revenue stability and create opportunities for account expansion and upselling
Serve as company ambassador at industry events and conferences, building brand recognition and establishing thought leadership in the EdTech AI space
Drive market intelligence gathering and client feedback integration to inform product development roadmap and competitive positioning strategies
Contribute strategic vision for product innovation and market positioning that will differentiate the company in the competitive EdTech landscape

Requirements

Education

Bachelor's or Master's degree in Sales, Marketing, Business Administration (MBA), Education, or a related field

Experience

1 year total work in development and sales, 1 year University procurement, 1 year B2B sales

Required Skills

Proven experience in B2B sales and/or marketing, ideally within the EdTech sector or selling SaaS solutions Excellent communication, presentation, and negotiation skills, with a demonstrated ability to convince and build rapport with potential clients Experience or strong understanding of engaging with university programs, school districts, or procurement processes Ability to work independently, manage time effectively, and drive results in a remote, part-time capacity Collaborative team player with a proactive and solutions-oriented mindset A genuine passion for AI, EdTech, and innovation
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Sauge AI Market Intelligence

Industry Trends

The EdTech market is experiencing unprecedented growth driven by AI integration, with generative AI applications in education projected to reach $20 billion by 2027, creating substantial opportunities for companies like Prexino that are positioned at the intersection of AI and educational technology. Educational institutions are increasingly adopting AI-powered tools to enhance personalized learning experiences, with over 60% of higher education institutions planning to implement AI solutions within the next two years, indicating a favorable market environment for B2B EdTech sales. The shift toward remote and hybrid learning models has accelerated institutional procurement of digital educational tools, with procurement cycles becoming more streamlined and decision-making processes adapting to prioritize innovative technology solutions. Government and institutional funding for educational technology has increased significantly, with federal and provincial education budgets allocating larger portions to digital transformation initiatives, creating more opportunities for EdTech companies to secure contracts.

Salary Evaluation

The listed salary of up to CAD 120,000 appears optimistic for a part-time, equity-heavy position requiring only 1 year of experience. Market reality suggests CAD 40,000-60,000 for part-time B2B sales roles at this experience level, with the higher figure likely representing potential commission earnings. The 70% revenue share model could be lucrative if successful but represents high risk.

Role Significance

As a foundational team member, this role likely involves working within a small team of 3-5 people initially, with responsibility for building and eventually leading a sales and marketing department as the company scales. The collaborative nature suggests flat organizational structure typical of early-stage startups.
This role represents a hybrid position between individual contributor and co-founder level responsibility, offering significant strategic influence despite entry-level experience requirements. The 50% equity stake and co-founder title suggest this is a foundational role with substantial decision-making authority and long-term strategic impact.

Key Projects

Development and implementation of go-to-market strategies for AI-powered educational tools targeting institutional clients Creation of sales processes and systems for B2B EdTech sales cycles, including RFP responses and institutional procurement navigation Building strategic partnerships with educational institutions and establishing long-term client relationships that will form the foundation of company growth Market research and competitive analysis to position the company's AI solutions effectively against established EdTech competitors

Success Factors

Deep understanding of educational institution procurement processes and decision-making hierarchies, as these sales cycles often involve multiple stakeholders and extended evaluation periods requiring patience and strategic relationship building. Ability to articulate complex AI technology benefits in accessible terms that resonate with educational administrators and procurement committees who may not have technical backgrounds but need to understand value propositions. Strong entrepreneurial mindset and comfort with ambiguity, as this role involves building sales processes from ground up while adapting to the rapidly evolving EdTech market and company needs. Exceptional relationship-building skills to establish trust with institutional clients who typically prefer long-term partnerships and require extensive vetting of new technology providers. Results-driven approach with ability to work independently and manage multiple complex sales cycles simultaneously while maintaining focus on revenue generation and client satisfaction.

Market Demand

High demand exists for EdTech sales professionals who can navigate institutional procurement processes, particularly those with AI product experience. However, the equity-only compensation model and early-stage company status may limit candidate pool to those willing to accept higher risk for potential rewards.

Important Skills

Critical Skills

B2B sales experience in EdTech or SaaS environments is essential because educational institution sales cycles are complex, involving multiple stakeholders, extended evaluation periods, and specific procurement requirements that differ significantly from other B2B markets. Understanding these nuances directly impacts success in securing institutional contracts. Institutional procurement experience is critical because universities and school districts follow specific purchasing processes, often involving RFPs, committee evaluations, and budget approval cycles that can extend 6-12 months. Without this knowledge, even qualified leads may be lost due to process mismanagement. Communication and presentation skills are vital for explaining complex AI technology benefits to non-technical decision makers in educational settings, requiring ability to translate technical capabilities into educational outcomes and ROI that resonate with administrators and procurement committees.

Beneficial Skills

Understanding of AI and EdTech trends would be valuable for positioning products effectively against competitors and identifying market opportunities, though this knowledge can be developed through company training and market exposure Software development understanding could help in product feedback and client technical discussions, but is not essential for sales success and can be supported by technical team members Experience with government contracts and tenders would be advantageous for expanding into public sector educational markets, though this expertise can be developed through partnerships and learning

Unique Aspects

The 50-70% equity stake and revenue sharing model is exceptionally generous for a sales role, indicating either significant confidence in the role's impact or potential overvaluation of equity relative to market standards
The dual title of Consultant/Co-founder suggests a hybrid role that combines tactical sales execution with strategic business development, unusual for most B2B sales positions
The focus on generative AI in education positions this role at the intersection of two rapidly growing markets, providing unique experience in emerging technology applications
The commission structure offering 70% of brought revenue is unusually high, suggesting either aggressive growth targets or recognition of the critical importance of early sales success

Career Growth

Career progression timeline depends heavily on company success, with potential advancement to senior leadership roles within 2-3 years if the company achieves significant growth, or transition to other opportunities within 1-2 years if seeking more traditional career progression with established companies.

Potential Next Roles

VP of Sales or Chief Revenue Officer as the company scales and requires senior sales leadership to manage larger teams and more complex market strategies Business Development Director focusing on strategic partnerships and enterprise accounts as the company expands into larger institutional markets Entrepreneurial ventures as an independent EdTech consultant or founder, leveraging experience gained from this co-founder role to launch complementary or competing solutions Senior Sales Director at larger EdTech companies, using the breadth of experience from this startup role to qualify for leadership positions at established firms

Company Overview

Prexino Products

Prexino Products operates as an early-stage AI-focused EdTech startup with demonstrated market traction, serving over 40,000 users through their web application play.imaginea.store. The company positions itself at the forefront of generative AI in education, indicating a technology-first approach to solving educational challenges through innovative AI applications.

As a startup with 40,000+ users in one month, Prexino shows promising early traction in the competitive EdTech market. However, as an early-stage company, it faces significant competition from established players like Khan Academy, Coursera, and newer AI-focused competitors, requiring strong sales and marketing execution to achieve sustainable growth.
Operating in the Canadian market provides access to government-funded educational institutions and supportive startup ecosystem, while the remote work model allows for expansion into broader North American markets. The Canadian EdTech market offers opportunities for government contracts and institutional partnerships.
The equity-heavy compensation model and co-founder positioning suggest a startup culture emphasizing ownership, autonomy, and shared success. The remote-first approach and flexible scheduling indicate a modern, results-oriented work environment that prioritizes outcomes over traditional office structures.
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  • Salary estimates and market demand analysis
  • Role significance and career growth potential
  • Critical success factors and key skills
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