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Head of APAC Marketing - Enterprise and Public Sector - Job Opportunity at Verizon

St Leonards, Australia
Full-time
Executive
Posted: April 1, 2025
Hybrid
AUD 220,000 - 280,000 per year based on APAC regional leadership roles in enterprise technology

Benefits

Hybrid work arrangement with flexible scheduling
Global career development opportunities
Enterprise-level training and development programs
Work-life balance with "right to disconnect" policy
Inclusive and diverse work environment

Key Responsibilities

Lead strategic marketing initiatives across APAC region with P&L responsibility
Drive regional revenue growth through integrated marketing campaigns
Manage and develop high-performing marketing teams across multiple countries
Oversee budget allocation and ROI optimization for marketing programs
Build and maintain strategic partnerships with key stakeholders
Direct ABM programs and digital transformation initiatives
Develop and execute localized marketing strategies for different APAC markets

Requirements

Education

Bachelor's degree

Experience

Eight or more years of B2B Marketing experience in multinational technology company

Required Skills

Strategic marketing leadership Digital marketing expertise Team management Stakeholder management Budget management Analytics and reporting Cross-cultural communication Account-based marketing Content strategy

Certifications

Marketing certification (preferred)
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Sauge AI Market Intelligence

Industry Trends

Enterprise technology marketing in APAC is experiencing rapid digital transformation, with increased focus on personalized ABM strategies and data-driven decision making Public sector opportunities in Australia are expanding due to increased government technology adoption and digital transformation initiatives The convergence of traditional telecom and advanced technology services is creating new marketing challenges and opportunities in the enterprise space

Role Significance

Typically managing 8-12 direct reports across multiple countries with matrix reporting relationships
Executive leadership position with direct impact on regional business growth and market penetration

Key Projects

Regional market expansion initiatives Digital transformation of marketing operations Strategic account-based marketing programs Public sector penetration in Australia Cross-regional campaign alignment

Success Factors

Deep understanding of APAC business cultures and market nuances Ability to balance global strategies with local market requirements Strong track record in enterprise technology marketing Proven leadership in virtual team environments Experience in public sector marketing

Market Demand

High demand with limited talent pool due to specific requirements of regional leadership experience and enterprise technology marketing expertise

Important Skills

Critical Skills

Strategic marketing leadership in APAC context Enterprise technology market understanding Public sector expertise for Australian market Cross-cultural team leadership Digital marketing transformation capability

Beneficial Skills

5G and emerging technology knowledge Public speaking and thought leadership Change management expertise Marketing automation platform experience Government relations understanding

Unique Aspects

Rare combination of enterprise and public sector focus in APAC region
Significant autonomy in regional strategy development
Opportunity to shape growing market presence
Cross-cultural leadership requirements spanning multiple APAC markets

Career Growth

3-5 years in role typically required before progression to global leadership positions

Potential Next Roles

Global Marketing Leadership Regional General Management Chief Marketing Officer Country Managing Director

Company Overview

Verizon

Verizon is a global leader in telecommunications and enterprise technology solutions, with a strong focus on 5G, IoT, and digital transformation

Top-tier provider in enterprise telecommunications and technology solutions globally
Established but growing presence in APAC with strategic focus on enterprise and public sector expansion
Progressive, technology-driven environment with strong emphasis on diversity, innovation, and work-life balance
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