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Junior Performance Marketing Manager / User Acquisition Manager - Job Opportunity at exmox GmbH

Hamburg, Germany
Full-time
Entry-level
Posted: April 17, 2025
Hybrid
EUR 45,000 - 55,000 annually based on Hamburg market rates for junior marketing roles in tech companies

Benefits

Premium Work-Life Balance with 30 days paid vacation - Above market average
Comprehensive Professional Development with €1,500 annual education budget
Extended Wellness Package with access to 7,000+ fitness facilities
Flexible Hybrid Work Model with modern office amenities
Comprehensive commuter benefits with public transport coverage
Innovative workation policy allowing travel flexibility
Premium office catering with daily fresh provisions
Extensive corporate discount program

Key Responsibilities

Strategic Influencer Campaign Management - Lead coordination with agencies across major social platforms
Cross-Channel Performance Marketing - Drive optimization across Meta, Google, and emerging ad networks
Organic Social Media Strategy Development - Own content strategy and execution across multiple platforms
TV Campaign Management - Coordinate multi-region television advertising initiatives
Stakeholder Communication - Ensure alignment across sales, product, and support teams
Performance Analytics - Monitor and analyze campaign metrics to optimize ROI

Requirements

Education

Bachelor's or master's degree in Marketing, Communications, or related field

Experience

Entry-level with some marketing experience preferred

Required Skills

Strong analytical skills with Excel/Google Sheets proficiency Fluency in German and English Clear communication abilities Proactive work approach Understanding of influencer marketing and social media trends
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Sauge AI Market Intelligence

Industry Trends

The mobile marketing industry is experiencing rapid evolution with increased focus on first-party data and privacy-compliant user acquisition strategies. Rising importance of influencer marketing in mobile user acquisition, particularly in gaming and lifestyle apps. Shift towards integrated marketing approaches combining traditional channels like TV with digital performance marketing.

Role Significance

Likely part of a 5-8 person marketing team, typical for a mobile marketing company of this scale with 80 employees.
Entry-level position with significant growth potential, offering hands-on experience across multiple marketing channels and direct impact on user acquisition strategy.

Key Projects

Multi-channel user acquisition campaigns combining influencer marketing with paid advertising Cross-market TV campaign coordination and optimization Social media content strategy development and implementation Performance marketing campaign analysis and optimization

Success Factors

Strong analytical capabilities combined with creative marketing insight Ability to manage multiple stakeholders and agencies effectively Quick learning capacity in fast-evolving mobile marketing landscape Cultural awareness for international campaign management

Market Demand

High demand with growing emphasis on multi-channel expertise in mobile marketing. The combination of performance marketing and influencer management skills is particularly sought after in the current market.

Important Skills

Critical Skills

Data Analysis: Essential for campaign optimization and performance reporting Language Skills: Crucial for international market operations Social Media Expertise: Core to role success in influencer management

Beneficial Skills

Project Management: Valuable for coordinating multiple campaigns Creative Direction: Helpful for content strategy development Market Research: Useful for understanding user behavior and trends

Unique Aspects

Innovative business model combining rewards with user acquisition
International market presence with focus on major Western markets
Comprehensive benefits package exceeding industry standards
Strong emphasis on work-life balance unusual for marketing industry

Career Growth

2-3 years in role before advancement, with potential fast-track opportunities based on performance and market conditions

Potential Next Roles

Senior Performance Marketing Manager User Acquisition Team Lead Marketing Operations Manager Digital Marketing Strategy Manager

Company Overview

exmox GmbH

Mobile marketing agency specializing in user acquisition through reward-based engagement, operating in DACH region, US, UK, and Canada.

Mid-sized player in mobile marketing space with innovative reward-based user acquisition model.
Strong presence in DACH region with expanding international operations.
International, diverse environment with emphasis on work-life balance and professional development.
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