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Lead Advertising - Job Opportunity at Competec Service AG

Mägenwil, Switzerland
Full-time
Senior
Posted: May 2, 2025
Hybrid
CHF 140,000 - 180,000 per year based on Swiss market rates for senior marketing leadership roles in e-commerce

Benefits

Premium employee discount program at BRACK.CH with access to 300,000+ products at preferential rates
Flexible hybrid work arrangement with home office options
Flexible working hours with self-managed schedule
Above-market vacation allowance of 5-7 weeks based on tenure
Comprehensive professional development through CompAcademy and external training support
Career advancement opportunities with structured development paths
Progressive parental leave policy with 18 weeks maternity and 4 weeks paternity leave
Comprehensive health management program with various wellness benefits
Subsidized on-site dining facilities
Free parking facilities
Family-oriented corporate culture with emphasis on authenticity

Key Responsibilities

Strategic and operational leadership of the five-person advertising team with full P&L responsibility
Development and execution of cross-channel marketing campaigns aligned with brand strategies for both B2C and B2B segments
Budget planning and management for advertising initiatives across multiple brands (Brack.Alltron, Brack, Brack Business, Alltron)
Implementation of AI-driven advertising innovations and automation processes
Stakeholder management across Commercial, Sales, Branding, and Marketing Planning departments
Performance tracking and optimization of advertising KPIs
Agency relationship management and creative direction
Market trend analysis and implementation in campaign strategy

Requirements

Education

Bachelor's or Master's degree in Marketing, Communications, or Media

Experience

Minimum three years in leadership and comprehensive marketing campaign management

Required Skills

Strategic thinking with strong brand and performance understanding Creative and aesthetic sensibility Proficiency in AI tools and programmatic advertising Customer insights and analytics expertise Fluent in German and French Entrepreneurial mindset E-commerce and retail/FMCG knowledge Team leadership and motivation abilities Budget management experience Stakeholder management expertise
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Sauge AI Market Intelligence

Industry Trends

The Swiss e-commerce sector is experiencing rapid digital transformation with increased focus on AI-driven marketing solutions and automation Cross-channel marketing integration is becoming crucial as B2B and B2C boundaries continue to blur in the digital space There's a growing emphasis on data-driven decision making in advertising, particularly in performance marketing and programmatic advertising

Role Significance

Direct management of 5 team members with matrix responsibility across marketing functions
Strategic leadership position with direct impact on company's market presence and revenue generation across multiple brands

Key Projects

Digital transformation of advertising operations through AI implementation Cross-channel campaign strategy development and execution Marketing automation and efficiency optimization initiatives Brand strategy alignment across B2B and B2C segments

Success Factors

Ability to bridge traditional marketing expertise with emerging technologies Strong leadership skills in managing diverse marketing teams Data-driven decision making while maintaining creative excellence Cultural awareness in Swiss business context with multilingual capabilities

Market Demand

High demand position due to the scarcity of leaders with both technical marketing expertise and AI implementation experience in the Swiss market

Important Skills

Critical Skills

AI and marketing automation expertise is essential for driving digital transformation Strategic thinking and brand management for multi-brand portfolio Leadership capabilities for team development and stakeholder management

Beneficial Skills

Experience in B2B marketing Knowledge of Swiss market dynamics Marketing technology stack expertise

Unique Aspects

Rare opportunity to lead advertising across both B2B and B2C segments
Strong focus on AI and automation in marketing operations
Multilingual work environment reflecting Swiss market complexity

Career Growth

2-4 years in role with clear progression path to executive marketing positions based on performance

Potential Next Roles

Chief Marketing Officer Head of Digital Marketing Director Brand Strategy Director

Company Overview

Competec Service AG

Competec Service AG, through its BRACK.CH platform, is a leading Swiss e-commerce player with over 1 billion CHF in revenue and 1,300 employees

Major player in Swiss e-commerce with significant market share in both B2B and B2C segments
Strong presence in Swiss market with potential for international expansion
Progressive, technology-forward environment with emphasis on work-life balance and professional development
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