Home Jobs Marketing Lead, Public Sector
Back to Jobs

Marketing Lead, Public Sector - Job Opportunity at Hyperscience

Remote, US
Full-time
Senior
Posted: April 12, 2025
Remote
USD 130,000 - 195,000 per year

Benefits

Comprehensive equity package indicating high-growth potential
Modern tech stack including Hubspot and Salesforce access
Flexible remote work arrangement with travel opportunities
Collaborative cross-functional environment supporting professional growth

Key Responsibilities

Lead comprehensive public sector marketing strategy driving $50M+ pipeline
Direct multi-channel campaign execution across federal, state and local government segments
Orchestrate account-based marketing initiatives for high-value public sector accounts
Manage performance analytics and budget optimization for marketing campaigns
Drive strategic collaboration between sales and marketing teams

Requirements

Education

Bachelor's or Master's degree in Marketing, Business Analytics, Data Science, Operations, or related field

Experience

7+ years in demand generation marketing with 2-3 years public sector experience

Required Skills

Intermediate Hubspot and Salesforce proficiency Advanced campaign strategy and execution Data analysis and interpretation Cross-functional team collaboration Budget management Public sector marketing expertise
Advertisement
Ad Space

Sauge AI Market Intelligence

Industry Trends

Increasing adoption of AI and hyperautomation in government sectors is creating unprecedented demand for sophisticated marketing strategies. Public sector digital transformation initiatives are accelerating, especially in document processing and workflow automation. Growing emphasis on compliance and security in government technology implementations is shaping marketing approaches.

Salary Evaluation

The offered range of $130,000-195,000 is competitive for senior marketing roles in the gov-tech sector, particularly with the remote work option. Top performers with strong public sector track records can command the upper range.

Role Significance

Likely interfacing with 5-10 person sales team and coordinating with 3-5 marketing specialists across different functions.
Senior individual contributor role with strategic influence on public sector revenue growth and market penetration.

Key Projects

Federal agency digital transformation campaigns State-level automation initiative launches Public sector compliance-focused marketing programs Government-focused ABM programs

Success Factors

Deep understanding of public sector procurement processes and decision-making cycles Ability to translate technical AI capabilities into government-relevant value propositions Strong data-driven approach to campaign optimization and budget allocation Excellence in cross-functional collaboration and stakeholder management

Market Demand

Very high demand position due to the intersection of public sector expertise and enterprise AI marketing capabilities - a rare combination in the current market.

Important Skills

Critical Skills

Public sector marketing expertise - essential for navigating complex government sales cycles Data analysis capabilities - crucial for optimizing campaign performance and ROI Strategic campaign planning - fundamental for driving long-term market penetration

Beneficial Skills

Government security clearance AI/ML technical knowledge Public speaking and presentation skills

Unique Aspects

Rare combination of enterprise AI marketing and public sector focus
Direct impact on government digital transformation initiatives
Opportunity to shape marketing strategy for emerging technology in regulated markets

Career Growth

2-3 years in role before advancement opportunity, depending on market expansion success

Potential Next Roles

VP of Public Sector Marketing Director of Government Solutions Marketing Head of Enterprise Marketing

Company Overview

Hyperscience

Hyperscience is a well-funded AI infrastructure software company with strong backing from top-tier investors and significant enterprise client base.

Emerging leader in enterprise AI infrastructure with particular strength in document processing and workflow automation.
Strong US presence with significant federal government relationships and growing state/local penetration.
Fast-paced, innovation-driven environment with emphasis on data-driven decision making and cross-functional collaboration.
Advertisement
Ad Space
Apply Now

Data Sources & Analysis Information

Job Listings Data

The job listings displayed on this platform are sourced through BrightData's comprehensive API, ensuring up-to-date and accurate job market information.

Sauge AI Market Intelligence

Our advanced AI system analyzes each job listing to provide valuable insights including:

  • Industry trends and market dynamics
  • Salary estimates and market demand analysis
  • Role significance and career growth potential
  • Critical success factors and key skills
  • Unique aspects of each position

This integration of reliable job data with AI-powered analysis helps provide you with comprehensive insights for making informed career decisions.