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Marketing Operations Manager - Job Opportunity at ITech Consult

Rotkreuz, Switzerland
Contract
Senior
Posted: March 12, 2025
Hybrid
CHF 120,000 - 150,000 annually based on Swiss market rates for senior marketing roles in pharma

Benefits

Flexible work schedule (80-100% workload)
Project-based work with leading pharma company
International work environment
Professional development in digital marketing

Key Responsibilities

Lead development and execution of omnichannel B2B marketing campaigns with strategic focus
Drive project management and stakeholder coordination across digital marketing initiatives
Conduct comprehensive web analytics and performance optimization
Manage cross-functional collaboration to achieve marketing objectives

Requirements

Education

Bachelor's or Master's degree in marketing, event management or comparable field

Experience

Profound experience in digital marketing and campaign management

Required Skills

Digital marketing expertise Campaign management Project management Omnichannel campaign development Marketing automation Content management Social media marketing SEO German (C1/C2) English (C1/C2) French (plus)
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Sauge AI Market Intelligence

Industry Trends

Pharmaceutical industry is experiencing rapid digital transformation, particularly in B2B marketing channels Increasing focus on data-driven marketing operations and automation in pharma sector Growing demand for omnichannel expertise as pharma companies adapt to digital-first engagement models Rise of specialized MarTech stacks in regulated industries requiring deep technical expertise

Role Significance

Likely leading a team of 3-5 marketing specialists with matrix management of agency and vendor relationships
Senior position with strategic responsibility for digital marketing transformation and campaign effectiveness

Key Projects

Digital marketing transformation initiatives Marketing automation platform implementation and optimization Cross-channel campaign architecture and execution Marketing analytics and ROI optimization programs

Success Factors

Deep understanding of pharmaceutical industry regulatory environment and its impact on digital marketing Strong technical marketing stack expertise combined with strategic business acumen Ability to bridge traditional and digital marketing approaches in a regulated environment Excellence in stakeholder management across multiple departments and external partners

Market Demand

High demand position due to pharmaceutical industry's accelerated digital transformation and shortage of experienced marketing operations professionals with regulated industry experience

Important Skills

Critical Skills

Digital marketing strategy in regulated environments Marketing automation platform expertise Multi-language business communication Project management in matrix organizations Data analytics and campaign optimization

Beneficial Skills

Change management experience Agile methodology knowledge Marketing compliance expertise Cross-cultural communication skills Marketing technology vendor management

Unique Aspects

Combination of pharmaceutical industry context with advanced digital marketing requirements
High-level language requirements indicating significant international collaboration
Emphasis on both technical marketing operations and strategic campaign management
Contract role suggesting potential for strategic project completion and portfolio building

Career Growth

2-3 years in role before advancement, depending on project success and organizational growth

Potential Next Roles

Digital Marketing Director Head of Marketing Operations Marketing Technology Director Global Marketing Strategy Lead

Company Overview

ITech Consult

ITech Consult serves as a strategic staffing partner for leading pharmaceutical companies, specializing in digital transformation roles

Well-established consulting firm in the Swiss pharmaceutical sector with strong industry connections
Significant presence in the Swiss pharmaceutical hub, particularly in the Zug/Rotkreuz area
Professional consulting environment with exposure to major pharmaceutical clients and complex digital transformation projects
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