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Marketing Specialist - Job Opportunity at WAVICLE LOGISTICS AUSTRALIA PTY LTD

South Australia, Australia
Full-time
Mid-level
Posted: April 11, 2025
On-site
AUD 73,150-80,000 per year

Benefits

Market-competitive salary package
Professional development opportunities in logistics industry
Dynamic work environment with exposure to growing transport sector

Key Responsibilities

Develop and execute strategic marketing campaigns with direct impact on business growth and market penetration
Lead market research initiatives to identify new service opportunities and competitive positioning
Drive digital marketing strategy including SEO, social media, and analytics implementation
Manage brand development and positioning across logistics sector
Coordinate with external vendors and agencies to optimize marketing outcomes

Requirements

Education

Masters Degree (Required)

Experience

Minimum of 2 years of experience in a marketing or advertising role

Required Skills

Strong analytical and problem-solving skills Data-driven marketing expertise Excellent communication and interpersonal abilities Digital marketing tools proficiency Flexible and adaptable mindset Project management capabilities
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Sauge AI Market Intelligence

Industry Trends

Logistics sector experiencing digital transformation with increased focus on visibility and customer experience Growing demand for integrated marketing approaches in B2B logistics services Shift towards data-driven marketing strategies in supply chain sector

Salary Evaluation

The offered salary range of AUD 73,150-80,000 is slightly below market average for similar roles in South Australia, suggesting potential for negotiation or performance-based increases

Role Significance

Likely part of a small marketing team (2-4 people) typical for mid-sized logistics companies
Mid-level position with significant strategic input and autonomous project ownership

Key Projects

Brand repositioning campaigns Digital marketing transformation initiatives Market expansion strategies Customer engagement programs

Success Factors

Strong understanding of B2B marketing in logistics context Ability to translate data insights into actionable marketing strategies Effective stakeholder management across operational and commercial teams Agile project management capabilities

Market Demand

High demand with growing emphasis on digital marketing expertise in logistics sector

Important Skills

Critical Skills

Digital marketing expertise with focus on B2B strategies Data analysis and market research capabilities Strategic planning and execution skills

Beneficial Skills

Supply chain industry knowledge Marketing automation tool experience Project management methodologies

Unique Aspects

Opportunity to shape marketing strategy in growing logistics company
Focus on both traditional and digital marketing channels
Direct involvement in business growth initiatives

Career Growth

2-3 years in role before progression to senior marketing positions

Potential Next Roles

Marketing Manager Digital Marketing Director Head of Marketing and Communications Business Development Manager

Company Overview

WAVICLE LOGISTICS AUSTRALIA PTY LTD

Regional logistics provider focusing on South Australian market with potential for expansion

Growing presence in regional logistics sector with emphasis on technology integration
Strong focus on South Australian market with interstate service capabilities
Fast-paced environment with emphasis on innovation and customer service excellence
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  • Salary estimates and market demand analysis
  • Role significance and career growth potential
  • Critical success factors and key skills
  • Unique aspects of each position

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