Marketing Specialist / Scientific Communicator - Job Opportunity at Nanosurf AG

Liestal, Switzerland
Full-time
Mid-level
Posted: May 13, 2025
Hybrid
CHF 90,000 - 120,000 per year based on Swiss market rates for technical marketing specialists

Benefits

Flexible working hours with flexitime
Remote work options
28 vacation days (above market average)
Above-average social benefits package
Modern open-space office environment
Work-life balance focus

Key Responsibilities

Lead strategic marketing campaigns for advanced AFM products targeting academic and industrial sectors
Implement and optimize data-driven marketing strategies using HubSpot and Google Analytics
Develop technical content and scientific communications in collaboration with applications team
Manage and grow social media presence in scientific community
Conduct market analysis and identify growth opportunities
Collaborate with sales and applications teams for integrated marketing approach

Requirements

Education

Bachelor's or Master's degree in scientific/technical field (Physics, Materials Science, Nanotechnology, Engineering) with marketing education, or Marketing degree with high-tech experience

Experience

Proven experience in technical/scientific product marketing, specifically in microscopy or nanotechnology

Required Skills

Scientific communication Digital marketing expertise HubSpot proficiency Google Analytics Content creation Technical writing AFM knowledge Creative thinking Independent work capability Detail orientation Graphic design (preferred) Video editing (preferred)
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Sauge AI Market Intelligence

Industry Trends

The nanotechnology instrumentation market is experiencing rapid growth driven by increased R&D investments in both academic and industrial sectors. Rising demand for advanced microscopy solutions in materials science and semiconductor industries is creating new opportunities for specialized marketing roles. Integration of digital marketing with scientific communication is becoming crucial as traditional academic marketing channels evolve.

Role Significance

Likely part of a small specialized marketing team (3-5 people) working closely with technical and sales departments
Mid to senior-level position with significant autonomy in campaign development and strategic communication decisions

Key Projects

Scientific content strategy development and implementation Product launch campaigns for new AFM technologies Technical marketing material development Digital marketing optimization and analytics

Success Factors

Deep understanding of both scientific principles and marketing strategies Ability to translate complex technical concepts into compelling marketing messages Strong data-driven decision-making capabilities Effective collaboration with technical teams

Market Demand

High demand with growing need for specialists who can bridge technical expertise with marketing capabilities

Important Skills

Critical Skills

Technical understanding of AFM technology - essential for credible communication with scientific audience Digital marketing expertise - crucial for modern market reach Scientific writing abilities - fundamental for content development

Beneficial Skills

Video production skills - increasingly important for digital content Scientific publication experience - adds credibility to marketing materials Data analytics capabilities - valuable for campaign optimization

Unique Aspects

Rare combination of scientific expertise and marketing skills required
Direct impact on scientific research community through product communication
Opportunity to work with cutting-edge nanotechnology

Career Growth

2-3 years in role before advancement opportunity, depending on performance and company growth

Potential Next Roles

Marketing Director in Scientific Instruments Technical Marketing Manager Product Marketing Director Scientific Communications Director

Company Overview

Nanosurf AG

Nanosurf AG is an established player in the high-precision scientific instrumentation market, focusing on scanning probe microscopy solutions

Mid-sized specialist company with strong reputation in academic and research markets
Significant presence in European scientific instrument market with global reach
Innovation-focused environment with flat hierarchy and emphasis on technical excellence combined with commercial success
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