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Product Brand Manager - La Roche Posay - Job Opportunity at L'Oréal

Hoofddorp, Netherlands
Full-time
Mid-level
Posted: May 7, 2025
On-site
EUR 55,000 - 75,000 annually based on Benelux market conditions for mid-level brand management roles in premium FMCG

Benefits

13th month salary bonus - Competitive compensation package above industry average
Holiday allowance with flexible leave policy
Profit sharing scheme demonstrating commitment to employee success
Comprehensive pension scheme with favorable terms
Professional development through local and global training programs
International exposure including training opportunities in Paris
Employee product discounts on L'Oréal portfolio
Company-sponsored sports and wellness activities
Career advancement opportunities within global organization

Key Responsibilities

Lead 360-degree brand strategy development and execution for assigned product categories
Drive portfolio management and new product launch strategies
Own consumer insights and market analysis to inform strategic decisions
Manage category P&L and budget allocation across channels
Coordinate cross-functional teams including medical, digital, and retail stakeholders
Develop and execute integrated marketing campaigns across multiple touchpoints
Guide pricing strategy and revenue growth initiatives
Ensure brand consistency across all communication channels
Collaborate with healthcare professionals for medical communication strategy

Requirements

Education

Master Degree

Experience

2-3 years experience in brand/product management

Required Skills

Strategic thinking Leadership by influence Communication Project management Analytical capabilities Stakeholder management Dutch or French language proficiency English language fluency Scientific background or strong skincare affinity Digital media expertise
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Sauge AI Market Intelligence

Industry Trends

The dermocosmetics sector is experiencing rapid growth driven by increasing consumer focus on skin health and medical-grade skincare solutions Digital transformation in healthcare retail is creating new opportunities for omnichannel marketing and distribution Rising demand for scientifically-validated skincare products is blurring lines between cosmetics and pharmaceuticals Sustainability and clean beauty trends are reshaping product development and marketing strategies in the premium skincare segment

Role Significance

Core marketing team of 5-8 members with extended cross-functional team of 15-20 stakeholders
Mid to senior-level position with significant strategic influence on brand direction and P&L responsibility

Key Projects

New product launch campaigns integrating medical and consumer marketing Digital transformation of brand communication strategies Market share growth initiatives in competitive categories Healthcare professional engagement programs Revenue optimization through portfolio management

Success Factors

Deep understanding of dermocosmetics market dynamics and healthcare professional channels Ability to balance scientific credibility with consumer marketing appeal Strong stakeholder management skills across medical, retail, and digital teams Data-driven decision making capability with pragmatic execution focus Cultural awareness and international business acumen

Market Demand

High demand with growing opportunities due to expansion of dermocosmetics market and digital transformation initiatives

Important Skills

Critical Skills

Scientific understanding of skincare combined with commercial acumen Strategic planning and execution in regulated markets Cross-functional leadership without direct authority Digital marketing expertise in healthcare channels

Beneficial Skills

Medical communication experience E-commerce platform knowledge Change management capabilities Innovation management skills

Unique Aspects

Rare combination of consumer marketing and medical channel expertise required
Direct influence on global brand strategy from regional position
Opportunity to work with healthcare professionals in premium beauty segment
Access to advanced consumer research and scientific development resources

Career Growth

2-3 years in role with potential for advancement based on performance and business growth

Potential Next Roles

Brand Business Leader Marketing Director Category Manager International Marketing Manager

Company Overview

L'Oréal

L'Oréal is the global leader in beauty and cosmetics with a strong focus on scientific innovation and market expansion

Market leader in dermocosmetics segment with significant growth potential in healthcare channels
Strategic Benelux role with international exposure and global brand alignment
Fast-paced, innovation-driven environment with emphasis on professional development and cross-functional collaboration
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