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Sales Manager (NavComm) - Job Opportunity at FOCAL SEARCH PTE. LTD.

Singapore, Singapore
Full-time
Senior
Posted: June 12, 2025
On-site
SGD 7,000 - 8,000 per month

Key Responsibilities

Architect comprehensive sales strategies that synchronize organizational objectives with market opportunities, driving revenue growth through strategic alignment
Lead financial planning and budget management processes, ensuring optimal resource allocation for maximum ROI on sales initiatives
Establish and enforce pricing compliance frameworks that maintain brand integrity while maximizing profitability across product portfolios
Drive data-driven decision making through advanced performance analytics, transforming market insights into actionable business intelligence
Collaborate strategically with Marketing and Communications to fuel research initiatives that identify untapped market segments and growth opportunities
Optimize sales performance through systematic tracking and analysis of volume metrics, classification patterns, and revenue streams
Lead demand forecasting and inventory optimization initiatives, ensuring seamless supply chain alignment with market demands
Generate executive-level reports on product and service positioning across leisure and business sectors, informing strategic market positioning
Implement sophisticated cross-selling and upselling strategies that maximize customer lifetime value and expand market penetration
Maintain strategic oversight of inventory management systems, ensuring customer satisfaction through optimal product availability
Cultivate and strengthen key account relationships, securing long-term partnerships that drive sustainable revenue growth
Conduct comprehensive competitive intelligence analysis, positioning the organization advantageously within dynamic market landscapes
Lead sales team development initiatives, ensuring deep product knowledge and service expertise across all customer touchpoints
Drive collaborative market research initiatives with Marketing and Communications, identifying growth opportunities through consumer behavior analysis
Facilitate cross-departmental knowledge transfer with Customer Service and Training teams, enhancing organizational competency development
Coordinate strategic procurement initiatives with purchasing departments, ensuring responsive inventory management aligned with customer demands
Orchestrate logistics optimization with warehouse and delivery teams, ensuring superior customer experience through efficient fulfillment
Develop comprehensive sales reporting frameworks covering performance metrics, forecasting models, and risk assessment protocols
Ensure full compliance with environmental, health, and safety regulations while maintaining operational excellence

Requirements

Education

Any bachelor's degree will do, but a master's in business administration is preferred. An additional benefit will be having a diploma or engineering degree in electrical, electronics, automation, or instrumentation.

Experience

Eight to ten years of relevant experience in a comparable position

Required Skills

Experience with both business-to-business (B2B) and business-to-consumer (B2C) interactions Excellent business communication Prior experience managing a sales force
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Sauge AI Market Intelligence

Industry Trends

The Navigation and Communications (NavComm) industry is experiencing significant digital transformation, with increased demand for integrated IoT solutions and smart navigation systems across maritime, aviation, and automotive sectors. Companies are investing heavily in advanced positioning technologies, satellite communication systems, and autonomous navigation capabilities to meet evolving customer expectations for precision and reliability. Singapore's position as a major maritime hub and technological innovation center is driving substantial growth in the NavComm sector, with government initiatives supporting Industry 4.0 adoption and smart port technologies. The region's strategic location at the crossroads of major shipping lanes creates unique opportunities for navigation and communication solution providers. B2B sales in technical industries like NavComm are increasingly requiring consultative selling approaches, with customers expecting integrated solutions rather than standalone products. Sales managers must possess deep technical understanding to effectively communicate value propositions to engineering teams and procurement departments.

Salary Evaluation

The offered salary range of SGD 7,000-8,000 monthly (approximately USD 63,000-72,000 annually) appears below market rate for a senior sales management position in Singapore's technical sector. Comparable roles typically command SGD 9,000-12,000 monthly, suggesting either the company is targeting cost-conscious hiring or the role may have limited scope compared to typical sales management positions.

Role Significance

Based on the scope of responsibilities including sales team management and cross-departmental collaboration, this role likely oversees a team of 5-8 direct reports including account managers, sales representatives, and possibly technical sales engineers, while coordinating with multiple department heads across the organization.
This is a senior-level position requiring 8-10 years of experience and demanding strategic thinking, cross-departmental collaboration, and P&L responsibility. The role sits at the intersection of sales leadership and technical product management, requiring both commercial acumen and industry expertise to drive revenue growth in specialized markets.

Key Projects

Implementation of comprehensive CRM systems and sales analytics platforms to optimize pipeline management and forecasting accuracy Development of market entry strategies for new NavComm technologies or geographic markets within the Asia-Pacific region Strategic partnership negotiations with key OEM manufacturers and systems integrators in maritime and aviation sectors Launch of consultative selling programs to transition from transactional to solution-based sales approaches

Success Factors

Deep technical understanding of navigation and communication systems combined with the ability to translate complex technical features into clear business value propositions for diverse customer segments Strong analytical capabilities to interpret market data, competitive intelligence, and sales metrics, enabling data-driven strategic decision making in fast-evolving technology markets Exceptional relationship management skills to maintain long-term partnerships with key accounts while developing new business opportunities across B2B and B2C channels Cross-functional leadership abilities to coordinate effectively with engineering, marketing, logistics, and customer service teams in matrix organizational structures Strategic thinking capabilities to align sales initiatives with broader organizational objectives while adapting to rapidly changing market conditions and customer requirements

Market Demand

High demand exists for experienced sales managers in Singapore's NavComm and maritime technology sectors, driven by the region's strategic importance in global shipping and increasing adoption of smart navigation systems. However, the specific combination of technical knowledge and sales leadership experience creates a competitive talent market.

Important Skills

Critical Skills

Technical sales expertise in NavComm systems is absolutely essential as customers in this sector require sales professionals who can understand complex technical specifications, integration requirements, and performance parameters. The ability to conduct technical discussions with engineering teams and translate features into business benefits directly impacts sales success and customer satisfaction. Advanced analytical and forecasting capabilities are crucial for success in this role, as the NavComm industry requires precise demand planning due to long product development cycles and significant inventory investments. The ability to interpret market data, competitor activities, and customer behavior patterns enables proactive decision-making and risk mitigation. Cross-functional leadership and collaboration skills are vital given the role's requirement to coordinate with multiple departments including marketing, customer service, logistics, and procurement. Success depends on the ability to influence without direct authority and align diverse stakeholders around common objectives.

Beneficial Skills

Industry certifications in maritime electronics, aviation navigation systems, or automotive telematics would provide additional credibility and technical depth when engaging with specialized customer segments Advanced data analytics skills including proficiency with CRM systems, business intelligence tools, and statistical analysis software would enhance the role's emphasis on performance tracking and market analysis Multilingual capabilities, particularly in Mandarin or Bahasa Indonesia, would be valuable given Singapore's role as a regional hub serving diverse Asia-Pacific markets with varying language requirements

Unique Aspects

The combination of NavComm specialization with Singapore's strategic maritime position creates unique opportunities to work with cutting-edge navigation technologies and serve customers across diverse maritime, aviation, and automotive applications
The role's emphasis on both B2B and B2C channels is unusual for technical sales positions, suggesting the company serves both industrial customers and consumer markets, requiring versatile sales approaches and market understanding
The specific requirement for electrical, electronics, automation, or instrumentation engineering background indicates this is a highly technical sales role requiring deep product knowledge and the ability to engage with engineering customers at a technical level
The comprehensive scope including inventory management, logistics coordination, and pricing compliance suggests this role operates more like a business unit manager than a traditional sales manager, providing broader business experience

Career Growth

With strong performance in this role, progression to regional or VP-level positions typically occurs within 3-5 years, particularly given Singapore's role as a regional headquarters for many multinational technology companies and the growing importance of the NavComm sector.

Potential Next Roles

Regional Sales Director overseeing multiple country markets within Asia-Pacific, managing larger sales organizations and driving regional growth strategies Vice President of Sales for specialized technology companies, taking on broader P&L responsibility and strategic market positioning General Manager roles combining sales leadership with operational responsibility for business units or product lines Business Development Director positions focusing on strategic partnerships, mergers and acquisitions, or new market development

Company Overview

FOCAL SEARCH PTE. LTD.

FOCAL SEARCH PTE. LTD. operates as a specialized recruitment and executive search firm based in Singapore, focusing on technical and engineering roles across various industries including maritime technology, automation, and communications. The company serves as an intermediary between specialized talent and organizations requiring niche technical expertise in the Asia-Pacific region.

As a boutique recruitment firm, FOCAL SEARCH likely maintains strong relationships with both established multinational corporations and emerging technology companies in Singapore's competitive market. Their focus on technical roles suggests deep industry knowledge and access to hard-to-find specialized talent.
Given Singapore's position as a regional business hub, this role likely involves significant interaction with multinational corporations using Singapore as their Asia-Pacific headquarters, providing exposure to diverse business cultures and regional market dynamics across the broader Southeast Asian market.
Working through a specialized recruitment firm often indicates a performance-driven environment with clear metrics and accountability, while the technical nature of the role suggests collaboration with engineering teams and exposure to cutting-edge technology developments in the NavComm sector.
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