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Senior Data Analyst, Customer Analytics - Job Opportunity at TextNow

Remote, United States
Full-time
Senior
Posted: February 7, 2025
Remote
USD 120,000 - 160,000 per year, based on remote senior analytics roles in tech companies

Benefits

Enhanced Parental Leave Program with comprehensive support
Competitive Stock Options for long-term wealth building
Unlimited Vacation Policy promoting work-life balance
Wellness Credits for physical and mental health support
Learning & Development Credits for professional growth
Flexible Remote Work Arrangements
Team Events and Company Offsites for culture building

Key Responsibilities

Lead cross-functional data partnerships to drive customer acquisition and retention strategies
Develop and maintain advanced analytics frameworks for advertising performance measurement
Design and execute sophisticated experimentation programs including A/B and geo testing
Create executive-level reporting and insights presentation for Director+ leadership
Build and optimize customer analytics dashboards focusing on key business KPIs
Drive data-informed decision making through rigorous analytical methodologies
Develop and monitor customer lifetime value and acquisition cost metrics

Requirements

Education

BA/BS in quantitative discipline (Math, Computer Science, Economics or Analytics required), MS in Business Analytics preferred

Experience

3+ years hands-on experience in business/product analytics

Required Skills

SQL expertise with Snowflake Tableau dashboard development Statistical analysis and hypothesis testing Experience with MMPs (Adjust, AppsFlyer) CRM tools (Braze) Web analytics (Google Analytics) Product analytics (Amplitude, Eppo, Mixpanel) Advanced communication skills Customer growth metrics expertise Executive stakeholder management
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Sauge AI Market Intelligence

Industry Trends

The telecommunications and digital communications sector is experiencing rapid transformation with increasing focus on data-driven customer acquisition strategies and retention optimization. Growing emphasis on first-party data utilization and privacy-compliant analytics solutions in response to evolving data protection regulations. Rising demand for multi-platform analytics expertise as companies expand their digital footprint across mobile and web channels.

Role Significance

Likely part of a 5-8 person analytics team, based on company stage and structure
Strategic individual contributor role with significant influence on business direction and customer strategy

Key Projects

Customer acquisition funnel optimization initiatives Retention modeling and churn prevention programs Cross-platform attribution modeling Executive dashboard development and maintenance Experimentation program development

Success Factors

Strong balance of technical expertise and business acumen Ability to translate complex analyses into actionable insights Excellence in stakeholder management and executive communication Deep understanding of customer behavior analytics and growth metrics Proactive problem-solving approach with focus on business impact

Market Demand

High demand with growing competition for analysts who combine technical expertise with business acumen and stakeholder management skills

Important Skills

Critical Skills

SQL and data warehouse expertise for complex customer data analysis Statistical analysis skills for experimentation and measurement Dashboard development abilities for executive decision support Customer analytics expertise for growth optimization

Beneficial Skills

Python or R for advanced analytics Machine learning knowledge for predictive modeling Product analytics tool expertise Growth marketing analytics experience

Unique Aspects

Strong emphasis on democratizing communication services
Direct impact on product strategy and customer experience
Combination of technical analytics and business strategy
Focus on accessibility and inclusion in product development

Career Growth

2-3 years in role before progression, depending on business growth and impact

Potential Next Roles

Analytics Manager Head of Customer Analytics Director of Data Science Product Analytics Lead

Company Overview

TextNow

TextNow is a growth-stage technology company disrupting the traditional telecommunications industry with accessible communication solutions

Emerging player in the digital communications space with strong focus on customer accessibility and innovation
Remote-first organization with significant North American market focus
Fast-paced, data-driven environment with emphasis on ownership and customer obsession
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