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VP, Brand & Experiences - Job Opportunity at CrowdStrike

Remote, US
Full-time
Executive
Posted: March 7, 2025
Remote
USD 320,000 - 370,000 per year

Benefits

Remote-first work culture with exceptional flexibility
Industry-leading compensation package with competitive equity grants
Comprehensive wellness programs covering physical and mental health
Liberal vacation policy and holiday schedule
Progressive parental leave policies
Extensive professional development opportunities
Strong DEI focus with active Employee Resource Groups
Premium office amenities for hybrid work

Key Responsibilities

Drive global brand strategy development and execution aligned with $10B growth trajectory
Lead brand positioning and storytelling across all touchpoints and regions
Oversee comprehensive media strategy and campaign execution
Direct world-class events and experiential marketing programs
Build and mentor high-performing global marketing teams
Manage strategic relationships with agency partners and stakeholders
Drive innovation in brand experience and storytelling technologies

Requirements

Education

Bachelor's or Master's degree in Marketing, Business, Communications, or related field

Experience

15+ years in global brand marketing, experiential marketing, and large-scale events

Required Skills

Global brand strategy development Creative direction Integrated marketing campaign management Stakeholder management Budget management Data analytics Strategic thinking Storytelling Team leadership Cross-functional collaboration
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Sauge AI Market Intelligence

Industry Trends

Cybersecurity industry is experiencing rapid consolidation and platform integration, requiring sophisticated brand differentiation Shift towards experiential marketing in B2B tech sector is accelerating, particularly in virtual and hybrid formats Growing importance of brand authenticity and trust in security vendor selection

Salary Evaluation

The offered compensation range is aligned with top-tier technology companies for VP-level marketing positions, reflecting the critical nature of brand leadership in cybersecurity. Total compensation package with equity could reach $500,000+ annually.

Role Significance

Likely leading a global team of 20-30 marketing professionals across brand, creative, and events functions
C-suite direct report with significant strategic influence on company's market position and growth trajectory

Key Projects

Global brand transformation initiatives Major industry conference planning and execution Digital experience platform development Brand measurement and analytics programs

Success Factors

Ability to translate technical cybersecurity capabilities into compelling brand narratives Experience scaling global brands beyond $1B revenue mark Track record of innovative experiential marketing in B2B technology Strong understanding of enterprise security buyer journey

Market Demand

High demand position with limited talent pool due to specialized combination of cybersecurity industry knowledge and global brand leadership experience

Important Skills

Critical Skills

Brand Strategy Development: Essential for driving company's market positioning and growth Storytelling: Critical for translating complex technical capabilities into compelling narratives Global Team Leadership: Fundamental for managing distributed marketing teams

Beneficial Skills

Cybersecurity Industry Knowledge: Valuable for understanding technical context Digital Experience Design: Important for modern brand activation Change Management: Helpful for organizational scaling

Unique Aspects

Direct alignment with cybersecurity mission and social impact
Opportunity to shape brand strategy during high-growth phase
Intersection of technical and creative leadership requirements

Career Growth

2-4 years in role typical before C-suite progression, depending on company growth and market conditions

Potential Next Roles

Chief Marketing Officer Chief Brand Officer Chief Experience Officer

Company Overview

CrowdStrike

CrowdStrike is a leading cybersecurity technology company focused on cloud-native endpoint protection and extended detection and response (XDR)

Market leader in endpoint security with strong growth trajectory and significant market share
Global operations with strong presence in North America, Europe, and Asia-Pacific
Innovation-driven culture with strong emphasis on mission alignment and technical excellence
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